For developers

Launch structured Google Play closed-testing campaigns on BetaPool, track progress, and collect private QA feedback without public review exchanges.

Built for the standard Play closed-test opt-in flow: paste your play.google.com/apps/testing/... link, set a display name and app language, and go. One link instead of threads with groups, store pages, and DMs.

• Register your app with your Play closed-test opt-in URL.
• Spend earned credits to activate a campaign and set optional matching filters.
• Review private structured feedback and campaign reports.
• Stay responsible for your own Google Play policy compliance.

Most closed tests that use Play's open opt-in link need only the testing URL. If Play requires additional setup beyond the opt-in link, include it in your testing instructions.